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About Trent Smith

Trent Smith has served as General Manager of the Converged Communications Group since 2000. Having worked for Van Ausdall & Farrar his entire career, Trent was a Major Account Manager from 1992-2000. Trent has consistently earned numerous Van Ausdall, AT&T, Windstream and ShoreTel President’s Club trips and awards for outstanding performance throughout his career. Trent’s #1 priority is to provide world-class customer satisfaction to each and every customer. Trent earned his Bachelor’s Degree in Public Relations from Ball State University in 1991 and earned his Master’s Degree in Information and Communication Sciences from Ball State University in 1992. Trent volunteers his time as a recreational league soccer and basketball coach in the S.P.O.R.T.S program in Fishers, Indiana; where he and his family have lived since 2002. Trent enjoys reading, gardening, fishing and just about anything sports related; with the exception of golf. Having lost 7 times in a row to his wife Lara on their honeymoon, he has decided to pursue other athletic interests.
12 12, 2016

5 Requirements of BYOD for Mobile Unified Communications

By |December 12th, 2016|Insights from VAF Blog|0 Comments

With the introduction of highly-sophisticated smartphones and tablets to the consumer market, a new generation of mobile users has emerged … and they want to enjoy all the advanced capabilities of their new phones at […]

3 12, 2016

Leveraging New Technology for Robust Contact Center Operations

By |December 3rd, 2016|Business Telephones, Insights from VAF Blog, Managed IT Solutions|0 Comments

VAF talks with Steve McElderry, director of product management for contact center at ShoreTel, about emerging trends that are revolutionizing contact center operations.

Contact centers serve the touch point of connection between a company and its […]

20 07, 2016

Communication, Collaboration, Control are the keys to an Effective Business Phone System

By |July 20th, 2016|Insights from VAF Blog|0 Comments

Business phone systems traditionally haven’t been considered much beyond their ability to connect callers. For most businesses, telecom is a line item on an expense budget—no thought is given to how the technology actually can […]

18 07, 2016

ShoreTel Connect Cloud is more than just a “phone system”

By |July 18th, 2016|Insights from VAF Blog|0 Comments

ShoreTel brings a fundamentally different approach to phone system technology. We focus on your most important assets—your people and their goals—and remove impediments to free flowing communications so your team can focus on relationships, ideas […]

11 07, 2016

Planning for Adversity: Ensuring business communication continuity with the cloud

By |July 11th, 2016|Insights from VAF Blog|0 Comments

Your new marketing campaign was a huge success and your office is receiving the highest level of calls you’ve ever experienced in your growing business. Your staff is taking live calls, checking voicemail and […]

6 07, 2016

3 Questions to Ask When Choosing a Cloud Communications Provider

By |July 6th, 2016|Insights from VAF Blog|0 Comments

Smart businesses everywhere have embraced the cloud as a cost-effective alternative to capex spending with on-premises hardware and software.
For SMBs in particular, the cloud enables enterprise-level functionality without the associated price tag.

As with all […]

29 06, 2016

3 Best Practices in Using Collaboration Apps

By |June 29th, 2016|Insights from VAF Blog|0 Comments

Collaboration tools have helped companies expand well beyond the four walls of their office, giving employees free rein to work anywhere and promoting the idea of a virtual workforce.
But what companies gain in expanded reach […]

22 06, 2016

How SMBs Can Benefit from Cloud Communications

By |June 22nd, 2016|Insights from VAF Blog|0 Comments

Today’s business environment is much different from 20 or even 10 years ago.
Employees are more productive and expect more from their business tools, while companies run a tighter, more streamlined work environment. As a […]

20 06, 2016

3 Ways Cloud Communications can Improve Customer Relationships

By |June 20th, 2016|Insights from VAF Blog|0 Comments

Your company prides itself on its stellar customer service. Whether its onboarding new customers or addressing an issue a current customer may be having, your employees understand the importance of making—and keeping—customers satisfied.
But the tools […]

15 06, 2016

3 Ways to Achieve Enterprise-Grade Collaboration at an SMB Price Point

By |June 15th, 2016|Information|0 Comments

Every business, regardless of size or focus, relies on its communications system. Without a reliable phone system, the critical interaction between employee and customer can’t happen, which means your business won’t grow and thrive.
Just as […]